Product Photography That Sells (Without Expensive Gear)
Great product photos don't require a professional studio. Here's how to shoot like a pro with what you have.
True Proper Team
Product Photography That Sells
Your product photos are your silent salespeople. But you don't need expensive gear to shoot photos that convert.
The Basics: Light Is Everything
Natural light is free and flattering. Set up near a large window during daytime. Avoid direct sunlight. Overcast days give perfect diffused light. Use white foam board to bounce light and fill shadows.
The Simple Setup
What You Need
- Smartphone with a decent camera
- White poster board or foam core
- A table near a window
- Something to stabilize your phone
Shots Every Product Needs
1. Hero Shot
Clean, front-facing, shows the whole product.
2. Scale Shot
Show size context—product in hand or next to common object.
3. Detail Shots
Texture, labels, unique features, quality indicators.
4. Lifestyle Shot
Product in context—being used, in its natural environment.
5. Group Shot
If selling multiple items or variants, show them together.
Common Mistakes to Avoid
- Cluttered backgrounds
- Inconsistent lighting
- Wrong white balance
- Low resolution
- Only one angle
Editing: Keep It Real
Light editing is fine. But don't over-edit. Customers expect the product they receive to match photos.